About the job:
The mission of the Digital Demand Specialist is to design, manage, and execute all digital marketing initiatives, ensuring they are delivered on time and aligned with strategic goals. This role involves crafting targeted campaigns, optimizing processes, and leveraging data-driven insights to drive demand and generate leads. The Digital Demand Specialist ensures that all marketing efforts are executed efficiently, meet deadlines, and contribute to the overall growth and success of the organization.
Responsibilities:
• Daily operation, administration and troubleshoot of client’s marketing automation platform (MAP).
• Creates emails, landing pages, forms and reports within the MAP.
• Creates nurture and scoring programs to support the marketing organization.
• Ensures task completion and deadline adherence.
• Escalates blockers or risks that could endanger delivery.
• Stays on top of new processes and client updates.
• Brings any threats or risks to Digital Marketing Manager attention.
• Ensures 0 error for client communications being sent.
Requirements:
• Ability to manage multiple projects and timelines simultaneously.
• Reliable, well organized, focused on details.
• Deep understanding of marketing automation execution.
• Excellent written and verbal communication skills in English.
• HTML/CSS
• Hubspot / Salesforce / Marketo
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